maat Studios is a fully integrated Screen Production Hub Development Motion Picture, Arts & Entertainment Media Industry
maat Studios spans from Strategy to Financial and from Design to Construction and Operation of Hub Motion Picture, Arts & Entertainment Media Studios at international level
maat Studios is a new generation TMT Professional Services and Investor Promotor in the Media and Entertainment Industry working closely across the Media Value Chain with Studios, Screen Producers development, management partnering with some of the global developers of state-of-the-art studio facilities for major film, television and music production
The value chain of the film and TV industry represents the various stages and processes involved in creating and delivering films and television content to audiences. It encompasses different activities that contribute to the overall value and success of the industry.
Technological change and development have been ongoing in the motion picture industry since its beginnings some 125 years ago. What further advancements of digitalization can be expected over the next decade and what are its implications for the industry’s value chain?
The findings imply challenges for traditional players in the motion picture value chain. Production technology becomes both simpler and more complex, leading to the threat of new entrants – from the more frequent use of smartphones as cameras, the emergence of full digital film sets and digital star avatars, as well as advancements in VR-based and interactive movies
What’s popular today might not be tomorrow, as people’s tastes in entertainment constantly change..
Being on top of content choices, selections and trends from across the world is becoming more and more critical – not only for content curators but also for the larger, extended supply-chain players
Digital platforms have turned the entertainment business upside down and revolutionized the entertainment business models across the value-chain.
The technological advancements in cloud computing are enabling B2B players in production, post, distribution to expand into new markets and/ or into adjacent upstream or downstream areas of specialisations. These shifts have introduced additional complexities in traditional supply-chain formations.
The shift towards globalization also means dealing with diverse legal, cultural, and regulatory frameworks, which can complicate partnerships and distribution strategies dramatically
Collaboration is intrinsic to the entertainment supply-chain, and selecting the right partners is crucial.
Working with players in different countries can result in bottlenecks, delays, and increased costs.
Partnering with companies engaged in unethical practices or embroiled in scandals can severely tarnish a brand’s reputation.
Selecting reputable and experienced partners can prevent such setbacks.
Film and entertainment industry professionals face a myriad of challenges when venturing into foreign markets.
Production companies encounter a diverse range of hurdles, from overcoming language barriers and navigating complex legal and regulatory compliances to conducting location scouting, recruiting skilled crew and talent, securing equipment rentals, and carefully considering aspects of political stability and security.
Distribution companies face their own unique set of obstacles, including adeptly handling cultural sensitivities, combating piracy, coordinating meticulous release schedules, managing public relations, securing optimal screen availabilities, and strategically responding to social and political factors that influence the market.
Negotiating licensing restrictions and agreements, ensuring top-notch content localization, complying with stringent copyright laws, managing the intricacies of technical infrastructure and streaming quality, and addressing various complexities inherent to content licensing.
Tackling these multifaceted challenges requires the astute decision-making process of all stakeholders involved in the production and consumption of content on a global scale.
Leading to greater tensions between the artistic and the technological dimensions of the motion picture sector
As shown in the image that illustrates this chapter, advancements in digital technology have the potential to greatly impact the traditional motion picture value chain
Technological Screen and Motion Picture Production leaps, such as those from silent to sound films, from black and white to colour films, or from 2D to 3D films, can be seen as radical innovations and have attracted movie goers to the cinemas. Similarly, home cinema technology has also advanced in a fast manner, competing with movie theatres.
Faster internet connections allow for streaming high-resolution movies and therefore challenge the traditional cinema distribution and also the TV industry. Streaming video services, such as Amazon Prime, Disney Plus, or Netflix, disrupt the motion picture value chain by offering consumers on-demand movies and eradicating the serial periodicity in the premiere of content.
Such technological change has accelerated in recent years with ongoing digitalization. How will digitalization further change the film industry?
While foresight studies in general and technological forecasting in particular are common in many industries, they are rare in the film industry.
A founder, Chief Executive and Board Director of several successful companies covering a large spectrum in the following activities: Asset management, strategic planning & restructuring, of large-scale projects. Project management, project financing & development, international contracting, Socio economic projects grants, financials tasks, merger & acquisitions in the areas of Arts & Entertainment Motion Pictures Studios, Film Production, Finance, Energy, with vast experience and specific strengths in analysis and concept development as well as consulting, fund raising equity and debt for corporate placement, strategic affiliations with the key ability of implementing our projects & proposals through experienced management teams. Exploring opportunities in locations, which are able to best benefit from our strengths of conceptual development and our astute scaling and positioning of the projects for specific marketplaces.
Mr Santiago Jiménez Barrull is the Chairman of maatGroup, the holding company of one of the most innovative and fast growing independent privately owned Structured Corporate Finance Services Group (est. 1999) established around maatGroup with corporate presence in Europe, UAE, Africa and Asia. Mr Jiménez´s leadership and business experience accumulated both in Public and Private Sector marked a change in the pioneering the development of Internet in Europe; Corporate Strategy of Professional Services offering into the Structured Corporate Services (Multilateral Agencies, Investment Funds, Private Equities, Development Funds,...); Real Estate, Property Development, Housing, Energy, Transport Infrastructures, Agriculture and Trading industry in Africa and LATAM and Research & Development into the Circular Economy; ICT industry and Finance